Friday, January 8, 2010

2010's Secret Recipe For A Successful Restaurant

Happy New Year Everyone! I have the secret for what it's going to take for restaurants to be successful and to fill your restaurants in 2010. I am going to give you the secret and I know you are not going to want to pass it along because you wont want your competitor to find out. However, I do want to caution you because I do send out a lot of e-mails and one may be sent to your competitor and they may read it too and if they don't well ....lucky you. All I know is who ever uses the secret will be by far more successful then anyone that does not. I will give you the secret ingredients and step by step instructions in what to do. It is very easy but if you feel as though you need some help I have some experts that are waiting to assist you.

The Secret Ingredients

All You Will Need

Step #1. You must get every single solitary persons email address, phone number and date of birth who walks through the doors of your restaurant. Including customers, family, (yes your mother and father) friends, employees, distributors, vendors, plumber etc etc... Are you getting my drift?

Step #2. Take all of the email address, phone numbers and dates of birth and put into a data base. Do not stir or mix just let them rise.

Step #3. Make contact with everyone in your data base 3-4 times a month or once a week via their e-mail or phone and let them know what is going on at your restaurant.

For Best Results: Make a call to action! Examples: Come in and get_______ Come see our_____Come try our_______Join us on ______Buy one get one free_______ Look who's playing______Clip your coupon for your_____ Reminders: happy hour, events, holidays, early bird specials etc...

This is not about offering the best deals, specials or discounts even though they are nice. This is about what we learned in basic business 101 name recognition and today we call it "Branding"

This is the way of the world in 2010 and how marketing is done. If you are not up to date in how to market your restaurant you are losing revenue and customers to someone else who does.

The cost of today's mass marketing is so minimal compared to the cost of old traditional advertising that even the small mom and pop restaurants have a more fair playing ground in 2010 with the large chain competition.

I have found some of the best companies who specialize in restaurants for you.

For restaurants who want the marketing power at the cost of a hair cut go directly to my website shopforrestaurants.com and click on: Advertising, Branding, Consulting & Marketing any of these companies know what your needs are.

For the multi million dollar units that need help I recommend using a world renowned restaurant company that is able to assist you with implementing any new programs at a national level and drive those sales up. Synergy Restaurant Consultants




I hope I get to know more about your restaurants in my own e-mail this year, I am looking forward to visiting you too. Get started today and make 2010 a successful and profitable year!

Sincerely,

Tina Cahill
CEO
Shop For Restaurants

shopforrestaurants.com